Head of Marketing (m/f/d)
Xentral
Marketing & Communications
Germany · Remote
Posted on Monday, May 15, 2023
We are looking for an experienced Marketing leader, who helps us to define & execute Xentral’s Marketing and Demand Generation strategy. You will be responsible to deliver a constant pipeline of high quality leads to our sales team at scalable costs. As the team will be limited at the beginning, this also means that you will have to own and implement things hands-on (e.g. Performance Marketing).
Tasks
- Develop and implement a comprehensive Marketing strategy, to enable scalable growth for Xentral
- Structure and build-up the Marketing team based on the prior defined strategy
- Lead and develop the current marketing team
- Hands-on optimise our current activities - among others:
+ SEA: improve current SEA setup (account structure, landing pages, …) and identify & test new keyword opportunities
+ SEO: Refine overall SEO strategy and implement together with a content agency
+ Content Marketing: define Xentral’s content marketing strategy & implement in all suitable channels (SEO, organic social etc)
Profile
- You have significant experience in B2B marketing (in a SaaS company would be a big plus)
- You have experience in leading a teamYou possess a strong overview of the most important marketing levers within B2B SaaS
- You have a deep knowledge of Performance Marketing, especially SEA (not only on strategy, but also operational level)
- You have sufficient experience with SEO You are highly quantitative & analytically driven (bouncing numbers in Excel, or big data tools are your daily business)
- You have a hands-on mentality - beside thinking strategically you are also keen to get your hands dirty and directly implement things
We offer
Remote first!
We grow all over Europe, join us fully remote or in one of our hubs in Augsburg, Amsterdam, Berlin or Munich. You decide!
Xentral feels like home!
For us Xentral is not just a workplace. We make sure that our team feels at home even during work. We offer flexible working hours and home office.
Unique culture and structure!
We believe in flat hierarchies, short decision-making processes and appreciative communication at eye level.
With us to the very top!
With us there are many career paths and development opportunities for you, what you can't do yet, you can learn with us!
Planning ahead!
For our permanent employees in Germany and the Netherlands we offer 50% subsidies to your private pension plan.
You have what it takes? Then apply now with your CV or LinkedIn profile.
We look forward to your application!
About us
We are an established tech startup with major tech investors Frank Thelen, Sequoia Capital and Visionaries Club on our side. We are aiming at defining a new SaaS category and empower entrepreneurs and e-commerce vendors to automate their resource planning and focus on the things that matters most to them: their business. We grow all over Europe, join us fully remote or in one of our hubs in Augsburg, Amsterdam or Munich. You decide!
See more open positions at Xentral
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