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Central European PR Manager

Pleo

Pleo

Marketing & Communications
Munich, Germany
Posted on Wednesday, May 8, 2024

PR. Two little letters that, when brought together in harmony, can unlock a whole new stratosphere for company growth and credibility.

In the last two years our in-house PR team have managed 10 market launches, engaged a pan-european comms agency and been able to deliver a fully rounded PR strategy that has in turn resulted in doubling coverage numbers quarter on quarter.

As a company we've got all the pieces in place…

  1. A great vision and brand purpose that drives us: to make everyone feel valued at work.
  2. A consistently best-in-class rated spending solution in Europe, helping companies unlock autonomy, trust and better work.
  3. Charismatic founders, C-levels, board members and team altogether, ready for comment, profile or the occasional byline.
  4. Some pretty big ambitions and growth targets.

One of the biggest growth efforts we’re shooting for this year is solidifying our brand across our European markets with a focus on Spain, France, The Netherlands, Denmark, Sweden, Germany and UK. It takes a team effort to make this all successful, and we’re looking for someone who can slot into an incredibly busy proactive press office and keep the plates spinning!

This person will play a hands-on role, taking the lead managing PR across our German and Dutch markets and assisting with the UK market, driving key comms and PR projects, supporting the management of key external agencies and the day-to-day press activity. This role will report into the Global PR Lead.The person who steps into this role will need to be confident, forward thinking and be able to work autonomously, adapting quickly to new environments and juggle multiple projects simultaneously.

Things you'll be doing

  • Report into the Global PR Lead, leading the execution of our regional PR strategy in Germany and the Netherlands underpinned by a strong PESO model
  • Driving our local agencies to success – exceeding retainers and expectations
  • Finding opportunities for field research aligned to the state of business spending within regions
  • Supporting our regional Country and Marketing manager teams, to best represent them to the media across markets
  • Reviewing and editing bylines/thought leadership pieces/press releases
  • Collaborating on a data-led bi-annual report that spans our 7 core markets
  • Creating daily, weekly and bi-monthly wraps across all markets to share with internal stakeholders-a good knowledge of Meltwater would be helpful here!
  • Supporting the wider Brand & Comms and Content teams with newsjacking opportunities, blended PR efforts and global campaigns that tie into the core brand strategy
  • Coordinating and leading media training for all those that you determine need it

You...

  • Have experience selling-in stories for B2B/fintech either in-house, agency side or both - and extensive experience within the German market
  • Have strong experience working in these regions – establishing the similarities and differences that curate a strong multi-market PR strategy
  • Are hands-on with a strong journalistic/editorial mindset to help dig out interesting media angles and creating written content such as thought leadership pieces and bylines
  • Have strong relationships with journalists
  • German-speaker would be ideal

Your colleagues say that you

  • Have a perfect mix of creative thinking and tactical prowess
  • You can work autonomously within a broader team
  • Are an open and empathetic specialist and collaborator
  • Are a concise but effective communicator

Show me the benefits!

  • Your own Pleo card (no more out-of-pocket spending!)
  • Lunch is on us - with a monthly lunch allowance paid directly together with your salary 🍜
  • Private health insurance to ensure you’re fit in body and mind to do your best work
  • In Germany, we offer 28 days of holiday + your public holidays
  • For our Marketing Team, we offer a hybrid working model, with two days in the office and the rest of the week WFH
  • Option to purchase 5 additional days of holiday through a salary sacrifice
  • Wellbeing days - fully paid days off designed for a slower pace, allowing you to take time to recharge and prioritise self-care
  • We’re trialling MyndUp to give our employees access to free mental health and wellbeing support with great success so far ❤️‍🩹
  • Access to LinkedIn Learning - acquire new skills, stay abreast of industry trends and fuel your personal and professional development continuously
  • Paid parental leave - we want to make sure that we're supportive of families and help you feel that you don't have to compromise your family due to work 👶
  • All of us have a stake in Pleo’s success - ask us about our equity grant scheme

Why join us?

Working at Pleo means you're working on something very exciting: the future of work. Our mission is to help every company go beyond the books. Pleo itself means ‘more than you’d expect’, and it’s been the secret to our success over the last 8 years. So it’s only fitting that we’d pass this philosophy onto our customers to help them make the most of their finances.

We think company spending should be delegated to all employees and teams, that it should be as automated as possible, and that it should drive a culture of responsible spending. Finance teams shouldn’t be siloed from the rest of the organisation – they should work in unity with marketing, sales, IT and everyone else.

Speaking of working in unity, our values tell the story of how we work at Pleo. We have four core values, the first of which is ‘champion the customer’, which means we address real pain points that businesses face. Next up is ‘succeed as a team’, which highlights how our strength lies in our diversity and trust in each other. We also ‘make it happen’ by taking bold decisions and following through to deliver results. Last but not least, we ‘build to scale’, creating lasting solutions that address today’s challenges and anticipate tomorrow’s needs.

So, in a nutshell, that's Pleo. Today we are a 850+ team, from over 100 nations, sitting in our Copenhagen HQ, London, Stockholm, Berlin, Madrid, Montreal and Lisbon offices —and quite a few full-time remotes in 35 other countries! Being HQ'd out of Copenhagen means we're inspired by things like a good work-life balance. If you don't work in the office with us, we'll help you set up the best remote setup possible and make sure you still have time to connect with your team.

About your application

  • Please submit your application in English; it’s our company language so you’ll be speaking lots of it if you join 💕
  • We treat all candidates equally: If you are interested please apply through our application system - any correspondence should come from there! Our lovely support isn't able to pass on any calls/ emails our way - and this makes sure that the candidate experience is smooth and fair to everyone 😊
  • We’re on a mission to make everyone feel valued at work. That’s only achievable if our team reflects the diversity of the world around us - and that starts with you, hitting apply, even if you are worried you might not tick all the boxes! We embrace and encourage people from all backgrounds to apply - regardless of race/ethnicity, colour, religion, nationality, gender, sex, sexual orientation, age, marital status, disability, neurodiversity, socio-economic status, culture or beliefs.
  • When you submit an application we process your personal data as a data processor. Find out more about how your data is used in the FAQs section at the bottom of our jobs page.