Applications will be accepted until 05/29/2026.
Description
The Salesforce Strategic Events team is looking for a high-energy, detail-obsessed Associate Manager to help us deliver third-party event experiences that position Salesforce as a trusted partner. This role is uniquely balanced, requiring 60% focus on world-class event support and 40% on rigorous budget and purchasing management.
Reporting to the Senior Manager, Strategic Events, you will own the day-to-day execution and planning of third-party event sponsorships while serving as the operational backbone for the team's financial workflows. We need a seasoned project manager who can juggle agencies, vendors, and budgets without breaking a sweat, ensuring every Salesforce presence is world-class.
Responsibilities
Event Support (60%)
- Support the end-to-end planning and production of Salesforce’s presence at major third-party events, acting as the keeper of the master plan and managing timelines, staffing, and logistics.
- Partner closely with cloud and industry teams to ensure a flawless attendee journey across all activations.
- Deeply understand Salesforce’s "Agentic Enterprise" positioning to ensure the message shines through every booth and customer activation..
- Master event mechanics, from high-volume meeting booking and registration to on-site staffing leadership.
- Use Salesforce’s analytics tools to translate event data into insights that maximize ROI.
Budget and Operations Management (40%)
- Serve as the primary point of contact for all sponsorship contracts and Purchase Orders (POs) and ensure all POs and contracts move through internal approval chains in a timely manner.
- Submit and manage third party event POs and actively track team spending using our internal budgeting too to ensure the team remains on budget.
- Partner closely with Procurement, Sourcing, and Legal teams to ensure all documentation is processed with precision and speed.
Qualifications
- 5–7 years of experience in event planning, experiential marketing, expo/trade show operations, or project coordination.
- You thrive in high-stakes, fast-paced and rapidly changing environments and treat "multitasking" as a competitive sport.
- You’re highly organized and detail-oriented, with strong time management and prioritization skills.
- Proven track record of supporting and leading complex projects across multiple stakeholders and functions.
- You don't just find issues; you find solutions. Your organizational skills are legendary.
- You love a good dashboard. You understand that the best creative decisions are backed by solid data.
- You have a "can-do" spirit, know when to lead, and aren't afraid to roll up your sleeves when the team needs it.
- You’re willing to travel 25-30% of the time and ready to hit the ground running.
About the Team
Salesforce Strategic Events produces the world’s most innovative technology experiences, including Dreamforce — the largest software conference in the world — as well as major global events like CNX, TDX, World Tours, 3rd Party Events and Tradeshows, and more. Our mission: create industry-leading experiences that inspire customers, showcase innovation, and fuel growth.