About the Role

As a member of our Growth team, you’ll play a central role in making sure that every eligible individual within our client base receives the hyper-customized experience they need to sign up for and stay engaged with Hinge Health. You’ll help us scale the operation for our B2C growth channels - including email, direct mail, push, SMS and web - through automation, working as the go-to production expert in platforms such as Iterable.

In partnership with our marketing strategy teams (for both acquisition and lifecycle), creative, data science, martech and engineering, you’ll act as a key operational strategist in building end-to-end user-focused journeys that allow us to add to the truly moving testimonials pouring in by the day.

This role is an individual contributor serving as a senior lead of both execution and technical infrastructure for marketing operations. It supports all channels across the user lifecycle and helps set technical strategy for scaling current operation and standing up new infrastructure. It acts as a mentor to the rest of the team and sets process and documentation for other team members.

What You’ll Accomplish

• Lead the design and execution of complex marketing workflows and automation improvements

• Develop and implement build processes, documentation, and training for focus area; provide feedback and guidance to teammates and other verticals

• Own process optimization to improve efficiency, reliability, and scalability of campaigns

• Serve as the business owner for MarTech stack improvements and recommend adoption of new tools or approaches

• Guide large-scale projects and initiatives that span multiple campaigns or systems

• Act as a technical operations thought partner for cross functional stakeholders.

• Proactively partner with engineering, data science, creative, and other backend teams to shape process and infrastructure.

• Cultivate healthy marketing data that allows us to target the right audiences with the right content at the right time, especially through segmentation

• Communicate updates to Growth leadership.

• Allocate ~50% bandwidth to execution and ~50% to process evolution, documentation, training, and large-scale projects

Hinge Health Hybrid Model

We believe that remote work and in-person work have their own advantages and disadvantages, and we want to be able to leverage the best of both worlds. Employees in hybrid roles are required to be in the office 3 days per week, for the full 8 hours of a typical business day. The San Francisco office has a dog-friendly workplace program.

Basic Qualifications

• Bachelor's degree or equivalent experience in marketing, operations, business or related field

• 7-10 years marketing automation, technical operations, or execution experience.

• Email service provider (ESP) or marketing automation platform proficiency — Iterable, Braze, Salesforce Marketing cloud, or equivalent

• Experience in multichannel operations – email, mail, SMS, push or web

• HTML fluency – editing, manipulating and troubleshooting required but not coding from scratch

• SQL proficiency

• Experience working with engineering, product or Martech teams on a marketing operations tech stack

Preferred Qualifications

• Coding proficiency — Cursor, java, google scripts, etc.

• Experience implementing AI strategies in marketing operations

• Strong experience with data visualization tools such as Tableau, Mode, Looker, or similar platforms.

• Advanced skills in Excel, including complex formulas, pivot tables, and data modeling.

• Email service provider (ESP) or marketing automation platform (MAP) certifications

Compensation

This position will have an annual salary, plus equity and benefits. Please note the annual salary range is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. The annual salary range for this position is $136,000 - $204,000

About Hinge Health

Hinge Health leverages software, including AI, to largely automate care for joint and muscle health, delivering an outstanding member experience, improved member outcomes, and cost reductions for its clients. The company has designed its platform to address a broad spectrum of MSK care—from acute injury, to chronic pain, to post-surgical rehabilitation—and the platform can help to ease members’ pain, improve their function, and reduce their need for surgeries, all while driving health equity by allowing members to engage in their exercise therapy sessions from anywhere. The company is headquartered in San Francisco, California.

Learn more at http://www.hingehealth.com

What You'll Love About Us

• Inclusive healthcare and benefits: On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn’t available where you live.

• Planning for the future: Start saving for the future with our traditional or Roth 401k retirement plan options which include a 2% company match.

• Modern life stipends: Manage your own learning and development

Diversity and Inclusion

Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. We provide reasonable accommodations for candidates with disabilities. If you feel you need assistance or an accommodation due to a disability, let us know by reaching out to your recruiter.

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