Harness is redefining how companies deliver and release software with speed, safety, and confidence. As a Senior Product Marketing Manager (PMM), you will own the go-to-market story for Harness Feature Management and Experimentation — our feature flagging and experimentation solution (built on the acquisition of Split.io).

This is a high-impact role at the intersection of product, sales, and marketing. You’ll shape how the industry thinks about feature flags and experimentation in the modern DevOps era, directly competing with incumbents like LaunchDarkly, Statsig, and even the custom configuration files that large enterprises maintain. Whether you’ve built GTM at a feature flagging pioneer or you’ve been a solutions engineer ready to step into strategy (and escape constant travel), this is your chance to define the category and make your mark.

Strategy & Positioning

• Own the category positioning for Harness Feature Management and Experimentation.
  
  
• Define messaging, value props, and competitive differentiation vs. LaunchDarkly, Statsig, Optimizely, and others.
  
  
• Partner with Product to bring customer and market insights directly into roadmap decisions.
  
  
• Represent the product in CABs, QBRs, and analyst briefings to ensure the voice of the customer is heard.
  
  

Sales & Field Enablement

• Build playbooks, training, and competitive battle-cards that help the field win.
  
  
• Support high-stakes opportunities with product and persona expertise.
  
  
• Ability to jump on a call at the last minute to demo the product for a prospect and help sales win the next meeting.
  
  
• Identify and write compelling customer success stories that highlight business outcomes.
  
  
• Partner with Sales on win/loss analysis and pipeline insights to sharpen GTM execution.
  
  

Content & Evangelism

• Develop thought leadership assets: blogs, briefs, videos, presentations, and campaigns.
  
  
• Spin up a sample app, integrate an SDK, and flip some flags to showcase our capabilities.
  
  
• Represent Harness at webinars, conferences, and in customer-facing conversations.
  
  
• Recruit and prepare customer speakers for summits and events.
  
  

Insights & Growth

• Perform funnel analysis to uncover optimization opportunities and drive adoption.
  
  
• Lead win/loss and competitive intelligence to keep Harness sharp against market trends.
  
  
• Gather and synthesize customer/market feedback to improve messaging and influence product strategy.

• 7+ years in product marketing or a technical role (product management, solutions engineering, architecture).
  
  
• Strong foundation in the software delivery lifecycle — you understand how developers ship and manage code.
  
  
• Experience with developer tooling, feature management, data/analytics platforms, or experimentation frameworks.
  
  
• Equally comfortable shaping high-level strategy and demoing features hands-on.
  
  
• Exceptional communicator with a knack for turning technical detail into compelling customer value stories.
  
  
• Collaborative, creative, and energized by working across product, sales, and marketing.
  
  

Bonus Points

• Direct experience marketing or competing in the feature flagging/experimentation category.
  
  
• Background as a developer relations engineer, solutions engineer, or sales engineer, looking to pivot into marketing.
• We once crowned a “Feature Wizard” at an event — if you’d wear that robe proudly, you’ll fit right in. Extra points if you secretly (or not so secretly) enjoyed the Fun with Flags skits on The Big Bang Theory.

What Success Looks Like

To give you a sense of the impact we care about, here are a few example metrics we use to measure success in this role. You don’t need to have all of these in your background — but if you do, highlight them in your resume:

• Improved win rate in competitive deals (e.g., vs. LaunchDarkly/Statsig).
  
  
• Pipeline influenced or created by your campaigns, content, or enablement.
  
  
• Sales confidence & adoption of your playbooks, training, and competitive tools.
  
  
• Customer proof points you’ve helped create (case studies, references, event speakers).
  
  
• Analyst or market recognition you’ve driven through positioning and storytelling.

Work Location

Preferred: Bay Area, CA.
Remote: Open to candidates based anywhere in the U.S.

What you will have at Harness

• Competitive salary
• Comprehensive healthcare benefits
• Flexible Spending Account (FSA)
• Flexible work schedule
• Employee Assistance Program (EAP)
• Flexible Time Off and Parental Leave
• Monthly, quarterly, and annual social and team building events
• Monthly internet reimbursement

The anticipated base salary range for this position is between $168,000 and $185,000 annually. Salary is determined by a combination of factors including location, level, relevant experience, and skills. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. The compensation package for this position also includes a commission/variable component, which is based on performance, plus equity, and benefits. More details about our company benefits can be found at the following link: https://www.harness.io/company/careers.

Harness in the news:

• Harness Grabs a $150m Line of Credit
• Welcome Split!
• SF Business Times - 2024 - 100 Fastest-Growing Private Companies in the Bay Area
• Forbes - 2024 America's Best Startup Employers
• SF Business Times - 2024 Fastest Growing Private Companies Awards
• Fast Co - 2024 100 Best Workplaces for Innovators

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.

Note on Fraudulent Recruiting/Offers

We have become aware that there may be fraudulent recruiting attempts being made by people posing as representatives of Harness. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers.

Please note, we do not ask for sensitive or financial information via chat, text, or social media, and any email communications will come from the domain @harness.io. Additionally, Harness will never ask for any payment, fee to be paid, or purchases to be made by a job applicant. All applicants are encouraged to apply directly to our open jobs via our website. Interviews are generally conducted via Zoom video conference unless the candidate requests other accommodations.

If you believe that you have been the target of an interview/offer scam by someone posing as a representative of Harness, please do not provide any personal or financial information and contact us immediately at security@harness.io. You can also find additional information about this type of scam and report any fraudulent employment offers via the Federal Trade Commission’s website (https://consumer.ftc.gov/articles/job-scams), or you can contact your local law enforcement agency.