Head of Product Marketing, Bay Area
Firebolt
Head of Product Marketing, Bay Area
- Marketing
- California
- Management
- Full-time
Description
About Firebolt
Firebolt is the Cloud Data Warehouse purpose-built for the speed, scale, and flexibility of data & AI applications. Our platform delivers ultra-low latency, high concurrency, and multi-dimensional elasticity—empowering data and AI teams to build data-intensive products that perform at scale. Backed by over $270M in VC funding, a world-class GTM and Engineering team, and an ambitious vision, Firebolt is leading the transformation of AI data infrastructure.
About the Role
To continue to fuel and support Firebolt’s exponential growth, we’re hiring a Head of Product Marketing to define the story we tell, how we tell it, and how we bring it to market. This is a strategic, cross-functional leadership role where you’ll shape Firebolt’s narrative, define our competitive edge, and ensure our products resonate with the developers, data engineers, and engineering teams building the next generation of data & AI applications.
You’ll drive messaging, launch strategy, product storytelling, and content across the customer journey—from top-of-funnel awareness to deep technical validation. You’ll also partner closely with Product, Engineering, Sales, and Developer Relations to connect what we build with what the market wants and how customers buy.
This is a rare opportunity to build and lead a product marketing function in a deeply technical, category-defining space.
The day to day
Own Firebolt’s Positioning & Messaging
- Define and continuously refine our product narrative to resonate with technical users in the data infrastructure space.
- Develop compelling messaging frameworks that clearly communicate value across channels and personas.
Lead Go-to-Market Execution
- Drive the strategy for product launches and major feature announcements.
- Collaborate with Product, Sales, and Marketing teams to deliver coordinated campaigns that create impact.
Develop High-Impact Content
- Oversee the creation of technical content, sales collateral, competitive insights, customer stories, and thought leadership.
- Guide tone, structure, and storytelling across all product marketing outputs.
Partner Across the Business
- Collaborate closely with Sales, Engineering, Product and empower outbound engineering & GTM motion—helping turn innovations into externally facing stories and proof points.
- Work with Developer Relations and Field teams to scale technical storytelling and equip customer-facing teams with the right narratives and tools.
- Provide market and competitive intelligence to inform product strategy and roadmap planning.
Build & Lead the Function
- Hire, develop, and manage a team of product marketers.
- Set processes and operating rhythms that scale as Firebolt grows.
Why This Role Matters
Firebolt is redefining what’s possible with cloud data infrastructure—and product marketing is key to telling that story. As one of the fastest growing Data and AI companies, you’ll be the voice that bridges technical innovation with market impact. If you’re excited by the opportunity to shape a category, partner with world-class teams, and build something lasting, we’d love to hear from you.
Requirements
- 7+ years in product marketing, with deep experience in technical, fast-moving startup environments. You thrive in ambiguity, move fast, and get things done without waiting for perfect conditions.
- Track record of leading product marketing for deeply technical products. You’ve driven messaging, positioning, and go-to-market for a data infrastructure product and you know how to make its value land with developers, data engineers, and infrastructure teams.
- Hands-on experience with open source. You know how to meet developers where they are, earn trust in technical communities, and turn real adoption into lasting momentum.
- Proven leadership experience scaling product marketing or product engineering teams. You know how to set direction, hire well, and build a high-performing team.
- Exceptional communicator, both written and verbal. You can distill complexity into clear, compelling stories that resonate with technical audiences.
- Builder’s mindset. You’re proactive, scrappy, and energized by the opportunity to define and scale a function from the ground up.
- Familiarity with leveraging AI in go-to-market workflows. You know how to use AI to enhance product storytelling, generate insights, and drive more efficient, impactful marketing execution.
At Firebolt, we are dedicated to fostering an environment of transparency and fairness in all aspects of our operations, including compensation practices. As part of this commitment, we provide clear visibility into the pay range for each role within our organization.
The pay range listed below reflects the base salary for non-commissionable roles or on-target earnings for commissionable roles. As part of our compensation philosophy, the total compensation is tailored to each candidate and influenced by factors such as job-related skills, level of experience, relevant certifications, and geographical location, to name a few.
Base salary range: $220,000 - $260,000. This role may also be eligible for bonus, equity, and other incentives.
Local Benefits
- Paid Time Off
- Medical, Dental and Vision Insurance
- FSA Plan
- 401k Plan
- Eligibility to enroll in additional optional insurances
- Bereavement, Parental, Disability and Medical Leave
- Internet Reimbursement
- All other benefits required by applicable law
- Benefits are subject to eligibility requirements and are updated on an annual basis.